One of the big changes in the world that the Internet has made possible over the past few years is that it rewards people who take action today, rather than sit back and plan, and plan, and plan.

I’ve been turning over the idea of doing some sort of blog for the past couple of months.  But until a few hours ago, I hadn’t even decided what platform to use.  WordPress was the natural way to go.  I built Vegan.com in WordPress and know its feature set really well.

Tumblr, by contrast, I’d hardly even heard of.  But I knew Gary Vaynerchuk was into it, and I trust his judgement.  And I knew it would give me opportunities and constraints that are quite different than those offered by WordPress.

I could have spent massive amounts of time researching the comparative advantages of WordPress vs. Tumblr.  But I sensed that in the end I’d realize that one’s an apple, another’s an orange —- that neither was objectively better.

I think we do our best work when we’re faced with new contraints.  So I’m trying on this Tumblr straightjacket to discover the sort of work this platform inspires me to do.